Medium Automation system

Review Request Automation

A post-service flow that asks happy customers for a review at the right moment, routes private complaints away from public pages, and stops once a review is left or the customer opts out.

3 to 6 days
timeline
Medium
complexity
5
tools
4
steps

Built with real HMX tool paths

GGoHighLevel
MMake
TTwilio
GGoogle Business Profile
SSendGrid
GGoHighLevel
MMake
TTwilio
GGoogle Business Profile
SSendGrid

System facts

Review Request Automation uses an event-driven automation layer for AI Automation. A post-service flow that asks happy customers for a review at the right moment, routes private complaints away from public pages, and stops once a... The architecture connects on a completion signal and, gohighlevel, make, and completed workflow with an explicit control path.

Outcome

A steadier flow of public reviews from satisfied customers, with unhappy feedback caught privately before it lands on a public profile, and no over-messaging.

Main risk

Requests go out too early, too often, or to unhappy customers, producing negative public reviews and complaints.

Prevention

Trigger only on genuine completion, gate on satisfaction, cap follow-ups, honor opt-outs and quiet hours, and never auto-ask after a poor experience.

Fallback

Send low-rating or no-response cases to a human for a personal follow-up instead of another automated nudge.

System architecture

Review Request Automation Architecture

6 nodes
on a completion signal and
Optionally gate with a quick
GoHighLevel
Make
Exception Path
Completed Workflow
  1. 01on a completion signal and

    A post-service flow that asks happy customers for a review at the right moment, routes private complaints away from public pages, and stops once a...

  2. 02Optionally gate with a quick

    Optionally gate with a quick satisfaction check, branching positive responses toward the public review ask

  3. 03GoHighLevel

    GoHighLevel carries Review Request Automation through validated triggers, branches, writebacks, and exception paths.

  4. 04Make

    Send the review request with a direct Google/Facebook link by email or SMS, spacing a single polite follow-up

  5. 05Exception Path

    Send low-rating or no-response cases to a human for a personal follow-up instead of another automated nudge.

  6. 06Completed Workflow

    A steadier flow of public reviews from satisfied customers, with unhappy feedback caught privately before it lands on a public profile, and no over...

How it is built

A post-service flow that asks happy customers for a review at the right moment, routes private complaints away from public pages, and stops once a review is left or the customer opts out.

  1. 01Trigger on a completion signal (job marked done, invoice paid, appointment completed) and wait a short, configurable delay
  2. 02Optionally gate with a quick satisfaction check, branching positive responses toward the public review ask
  3. 03Send the review request with a direct Google/Facebook link by email or SMS, spacing a single polite follow-up
  4. 04Stop the sequence on review-left, reply, or opt-out, and route low-rating responses to a private feedback queue

Tools

Workflow surface

  • GoHighLevel
  • Make
  • Twilio
  • Google Business Profile
  • SendGrid
  • Event layer: Trigger on a completion signal (job marked done, invoice paid, appointment completed) and wait a short, configurable delay
  • Validation layer: Optionally gate with a quick satisfaction check, branching positive responses toward the public review ask
  • Branching layer: GoHighLevel carries Review Request Automation through validated triggers, branches, writebacks, and exception paths.
  • Writeback layer: Make handles routine steps while trigger only on genuine completion, gate on satisfaction, cap follow-ups, honor opt-outs and quiet hours, and never auto-ask after a poor experience.
  • Exception layer: A steadier flow of public reviews from satisfied customers, with unhappy feedback caught privately before it lands on a public profile, and no over...

Data flow

  1. 01Trigger on a completion signal (job marked done, invoice paid, appointment completed) and wait a short, configurable delay
  2. 02Optionally gate with a quick satisfaction check, branching positive responses toward the public review ask
  3. 03Send the review request with a direct Google/Facebook link by email or SMS, spacing a single polite follow-up
  4. 04Stop the sequence on review-left, reply, or opt-out, and route low-rating responses to a private feedback queue

Controls and fallbacks

  • Requests go out too early, too often, or to unhappy customers, producing negative public reviews and complaints.
  • Trigger only on genuine completion, gate on satisfaction, cap follow-ups, honor opt-outs and quiet hours, and never auto-ask after a poor experience.
  • Send low-rating or no-response cases to a human for a personal follow-up instead of another automated nudge.

Build this system around your real handoffs.

The intake captures tools, failure points, access, and owner rules before scope is confirmed.

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